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BIG AS THE WHAT? Drake & J. Cole Face-Off In ‘First Person Shooter’ Visual Directed By Gibson Hazard

Joe AppleNights

November 16th, 2023

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Drake & J. Cole - 2023 Dreamville Music Festival

Drake & J. Cole – Source: Astrida Valigorsky / Getty

Drake and J. Cole bring out all the stops for their “First Person Shooter” visual directed by Gibson Hazard.

Somehow, along the way, music videos have become boring and are no longer the jaw-dropping creations we remember from the early and late ’00s. We all know the money in music isn’t there like it used to be, so the budgets are smaller. However, bigger artists sometimes come and remind us how important yet special music videos can be.

According to Variety, Drake and J. Cole gave a quick reminder in the Gibson Hazard-directed visual for “First Person Shooter.”

In the visual, we are treated with two of the best rappers of the generation going back and forth in a stadium ping pong match. Additionally, the two recreated the iconic Louis Vuitton campaign featuring Lionel Messi and Cristiano Ronaldo playing chess. Pop culture references dominated the visual with Kevin from the hit show The Office making a cameo and J. Cole recreating the viral Spider-Man pointing meme. As the video ends, Drake raps his verse atop the October’s Very Own Arena in Canada.

Additionally, he unveils a Drake statue in Toronto as he raps about surpassing Michael Jackson in hits.

A perfectly directed visual is exactly what the song needed and received. For fans of Drake and Cole, it’s Christmas with the announcement of their joint tour and then this. Let’s pray more new music from the pair is in the future before they head out on tour.

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Author: Noah Williams

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